Western Culture And Indian Culture - 983 Words

Culture is the characteristics and knowledge of people, the way of life, defined by everything from language, religion, cuisine, social habits, music and arts. Every country has its own culture and traditions. I belong to India which is famous for Hindu culture. In this culture there are many different gods worshiped by different caste and tribe in India. But the most common is Lord Shiva. There are major differences between Western and Indian culture in ideology. As Western culture is open minded in nature and Indian culture is of orthodox views. Another major difference, Western culture is materialistic in nature and Indian Culture is religious in nature. But as time changes both culture’s intersection are witnessed in their culture. Adopting good views like family, love and harmony. In Indian culture adopt one good thing from western culture to providing education to girls and allow them to do job which helps her to support their family member and become independent. Wester n culture also adopted good views from Indian culture like yoga, meditation for inner happiness of person. I have been living in USA since 2015 and I notice the difference between Indian culture and United States culture. Here I describe about the family characteristic, In the Western culture mostly people believe in nuclear families. Here people are independent, they do whatever they want like in American culture once children’s reach age of 18, they consider as an adult and they move out from theirShow MoreRelatedWestern Culture And Indian Culture1604 Words   |  7 Pagesdominant cultures that infiltrate their ascendancy into many of the world’s countries in a conscious and subconscious manner. An example of this cultural dominance can be seen in the bidirectional influence that Western Culture and the Indian culture portray onto one another. The cultures of the Western world and India in particular are alike one another on the basis that they are both economically established and are full of vibrant social societies. There is an idealized belief that the Western worldRe ad MoreEssay about Indian Culture Vs Western Cultures1579 Words   |  7 Pageshad invited my best friend Jenene, to attend an Indian wedding. I thought it might be fun for her to experience the different foods, clothing, personalities, and religious beliefs that were particular to my culture. Later on that evening she had pulled me to the side and told me that the culture that she was raised in was completely different from mine. She was raised in New York all of her life and she had never experienced such a distinct culture. At that time I told her that she did not know halfRead MoreIndian Culture vs Western Cult1580 Words   |  7 Pageshad invited my best friend Jenene, to attend an Indian wedding. I thought it might be fun for her to experience the different foods, clothing, personalities, and religious beliefs that were particular to my culture. Later on that evening she had pulled me to the side and told me that the culture that she was raised in was completely different from mine. She was raised in New York all of her life and she had never experienced such a distinct culture. At that time I told her that she did not knowRead MoreMy Essay on Modernisation1516 Words   |  7 PagesImpact of Modernization on Indian society Indian society is very old and surviving even after many ups and down and social issues. This article involves a brief about the Indian society and impact of the social process of modernization and westernization on it. How the Indian society has implemented these both processes and to what extent. Society is a platform that gives a shape to the peoples livings, demands, aspirations, needs and all kinds of growths. When numerous people having diverse mindsetsRead MoreImpact of Globalization on Non Western Culture Essay1387 Words   |  6 PagesImpact of Globalization on Non Western Cultures Examples of Globalization’s Impact Globalization is far reaching in this day and age. Globalization is the worldwide flow of goods, services, money, people, information, and culture. It leads to a greater interdependence and mutual awareness among the people of the world (Tischler, 2011, 2007, p. 430). One non-Western culture that has been impacted by globalization is China. An example of the impact of globalization on China is their economy. Read MoreThe Changing Non-Western Cultures1499 Words   |  6 PagesWorldwide, non-Western cultures faced fundamental challenges to their cultural identities not so much a recentering of culture but a decentering of culture (Sayre, 2010, p.419). 3 In the later nineteenth century and early twentieth century, what would a decentering of culture have meant for a given cultural group? Select from among the non-Western cultural groups noted in the text (Native American, Chinese, Indian, Japanese, or African) and research the impact of Western or European cultures on thatRead MoreAnalysis Of The Movie Bend It Like Beckham 1278 Words   |  6 Pagesnamed Jess Bhamra, who is an Indian living in England. She is a very talented soccer player, but her parents will not permit her to play. One day, she meets a girl named Jules Paxton, who persuades Jess to play soccer. Throughout her time on the team, Jess has to make sure that her parents do not discover that she is playing professional soccer and that she has a growing crush for her coach, (Chadha, Bend it like Beckham). One can also observe that men in the Indian culture are more dominant than womenRead MoreLiterary Analysis Of Midnight s Children, The God Of Small Things, And The White Tiger 1331 Words   |  6 PagesMany a writers of Indian Diaspora have expressed their true emotions and fear through their writing in multifaceted ways. For the non resident Indian writers the struggle is everywhere, whereas the Indians trapped in the cultural conflict in their country itself endure a constant struggle which ends nowhere leads nowhere. The Man Booker prize winning Indian works Midnight’s Children, The God of Small Things, The Inheritance of Loss, and The White Tiger are written with an intention to discuss theRead MoreCultural Comparisons Between Three Cultures : South Indian, Filipino, And Polish- American1401 Words   |  6 Pagesquality healthcare to a diverse population, it is imperative for the healthcare providers to address all the healthcare challenges that face the American socie ty today. This paper focuses and discusses the cultural comparisons between three cultures: South Indian, Filipino, and Polish- American. The heritage assessment is significant in the field of medicine and an essential tool for healthcare providers and their patients. The heritage assessment tool is used as an aid that fosters a deeper understandingRead MoreBollywood Is The Biggest Film Industry In India, But Is1123 Words   |  5 PagesBollywood is the biggest film industry in India, but is not the only film industry in India. Bollywood was born at the same time as Indian cinema itself. By the 1930s, Bollywood had already built several studios which, 10 years later, had produced approximately two-thirds of Bollywood’s 150–200 annual films. The name Bollywood comes from the American from Hollywood, the B is there for Bombay (now know as Mumbai). A typical Bollywood movie lasts for two-and-a-half hours, it has slowly unrolling storylines

Workplace Violence Essay - 4282 Words

Workplace Violence According to the National Institute for Occupational Safety and Health (NIOSH), each week, an average of 20 workers are murdered and 18,000 are assaulted at work. Non-fatal assault’s at work result in millions of lost days and cost businesses’ millions of lost workdays. And the most disturbing finding homicide is the leading cause of death for women in the workplace. (http://www.ocpapsych.com/mtart4.htm). As a result, violence in the workplace has received considerable attention in the press and media and also in safety and health professionals. The Medical College of Georgia Administrative Policies and Procedures office of Primary Responsibility: Public Safety Division, pointed out that Workplace Violence shall†¦show more content†¦Job stress can lead to poor health and even injury. Third, negative affectivity, or attitude, refers to a person’s way of looking at the world. High levels of negatives affectivity have been shown to be statistically significant in predicting poor job performances. In other words, poor attitude tends to mean poor performance.(http://www.cdc.gov/niosh/violhomi.html). Perpetrators of workplace violence come from every level of society, so it’s not simply an economic or class issue. Some researchers suggest that workplace stress and feelings of unjust persecution seem to be the strongest factors. According to the National Institute of Occupational Safety and Health (NIOSH), the factors that most often lead to stress on the job are poorly designed tasks that lack meaning, don’t use workers’ skills, and provide little sense of control, poor management style, so that there is poor communication and participation and a lack of family-friendly working conditions, too many work roles, with conflicting responsibilities and uncertain expectations, little or no job security, with a lack of opportunity for growth and promotion and a high risk of rapid change, and finally, environmental stress like dangerous, crowded, noisy, or polluted working environments. In combination, these stressful factors can throw people off balance, particular ly if they are already unstable or have difficulty dealing with other people. Even the stress of workingShow MoreRelatedWorkplace Violence And The Workplace2844 Words   |  12 PagesWorkplace Violence statics across the United States of America have been on a steady rise each year since the early 1990’s. Reports have consistently shown in recent years that than an average of 500 homicides and 1.5 million assaults occur each year in America, in the workplace. With those types of statics on the rise in America it’s clear that a Workplace Violence Program is essential to the health, welfare, safety, and security of our employees in the workplace. When enacting a Workplace ViolenceRead MoreWorkplace Violence And The Workplace1145 Words   |  5 PagesWorkplace violence definition OSHA Fact Sheet (2012) states â€Å" workplace violence is a violence or the threat of violence against workers† (p.1). Workplace violence causes serious harm to employees or homicide that can lead to deaths. Act in any kind of shapes and forms such as: physical threat, threatening behavior, intention of assault and battery, verbal abuse, beating, stabbing, rape, shooting, being followed, psychological trauma, suicide, treat or obscene phone call/text, intimidation. WorkplaceRead MoreWorkplace Violence And The Workplace1396 Words   |  6 PagesWorkplace violence Workplace violence can be any act of physical violence, threats of physical violence, harassment, intimidation, or other threatening, disruptive behavior that occurs at the work site. Workplace violence can affect or involve employees, visitors, contractors, and other non-Federal employees. A number of different actions in the work environment can trigger or cause workplace violence. It may even be the result of non-work-related situations such as domestic violence or â€Å"road rageRead MoreWorkplace Violence1735 Words   |  7 PagesWorkplace violence is present in every nook and cranny of corporate America, affecting millions of Americans every year. Workplace violence is defined by the Occupational Safety Health Administration, OSHA, as any act or threat of physical violence, harassment, intimidation, or other threatening disruptive behavior that occurs at the work site. It ranges from threats and verbal abuse to physical assaults and even homicide. In 2011, there were over 2 two million reports and claims of workplaceRead MoreWorkplace Violence In The Workplace1071 Words   |  5 Pages INTRODUCTION: Violence in the workplace has become a major safety and health issue. Workplace violence is not limited to homicide. This type of violence includes behaviors and circumstances that threaten an employee s physical safety; such as: verbal threats, sexual or physical harassment, coercion, behavior changes, intimidation, stalking, telephone/email harassment, and history of aggression. â€Å"Workplace violence incidents have tripled in the last decade, and it is now the fastest-growing categoryRead MoreWorkplace Violence10377 Words   |  42 PagesUNLV Theses/Dissertations/Professional Papers/Capstones 5-1-2002 Workplace violence: A case study Robert F. White University of Nevada, Las Vegas Repository Citation White, Robert F., Workplace violence: A case study (2002). UNLV Theses/Dissertations/Professional Papers/Capstones. Paper 522. http://digitalscholarship.unlv.edu/thesesdissertations/522 This Capstone is brought to you for free and open access by Digital Scholarship@UNLV. It has been accepted for inclusion in UNLV Theses/Read MoreWorkplace Violence And Its Effects On The Workplace834 Words   |  4 Pagesspecialists, medical attendants and assistants who manage psychiatric patients; individuals from crisis restorative reaction groups; and doctor s facility workers working in confirmations, crisis rooms, and emergency or intense consideration unit. This is violence committed by an aggressor who either gets administrations from or is under the custodial supervision of the influenced work environment or the casualty. The aggressors can be present or previous clients or customers, for example, travelers, patientsRead MoreWorkplace Violence2432 Words   |  10 PagesWORKPLACE VIOLENCE: A FORCE OF OVERALL CONCERN Adell Newman-Lee Criminology-CJ102-D04 December 3, 2003 THESIS: WORKPLACE AS IT RELATES TO CRIMINAL JUSTICE I INTRODUCTION: †¢ Crime and violence †¢ Workplace violence a major concern †¢ The three entities involved II STATISTICS †¢ The Bureau of Justice Statistics †¢ Statistics from 1992 to 1996 †¢ National Crime Victimization Survey and The Bureau of Labor Statistic III WORKPLACE VIOLENCE A LAW ENFORCEMENT ISSUE †¢ Responsibility of Law EnforcementRead More Workplace Violence Essay1030 Words   |  5 PagesWorkplace Violence Workplace violence is a phenomenon that is now widely recognized as a social problem, which impacts all organizations. According to Department of Justice statistics for 1995, 21% of all violent crime occurred while the victim was either at work or traveling to or from work. Workplace Violence accounted for more than two (2) million violent Crimes annually from 1992-1997 (Kaufer 1-2). In this research paper I will provide an overview of workplace violenceRead MoreEssay on Workplace Violence620 Words   |  3 PagesWorkplace Violence Workplace violence can be defined as any action that can threaten the safety of an employee, impact the employees psychological or physical well being, or cause damage to a companys property. Workplace violence is not often talked about, but it does kill people. In the last decade it has become one of the leading causes of deaths in the workplace. The University

CDR Engineer Free Essays

I had worked as vascular support engineer to support the cardio vascular imaging systems in the region assigned to me. I had taken the responsibility to manage the overall service delivery and ensure the customer satisfaction to the optimum level. I provided expert phone and/or onsite technical support to field service and customers to minimize equipment downtime while improving customer satisfaction. We will write a custom essay sample on CDR Engineer or any similar topic only for you Order Now I had taken additional responsibility to connect and configure all the imaging systems to the remote online centre through broad band and virtual private network connectivity. Since I was the technical support for the region, I had the responsibility to take care of the difficult technical issues which could not be solved by the field service engineers. I had taken initiative to perform the power and grounding audit for the southern region of India. I had been responsible to build the technical support team. i had reported on solid line to the regional service manager and dotted line to all India service manager. I had been assigned to handle and solve the frequent failure in mobile cardiac catheterization imaging system in one of our important end user site. This system had multiple breakdown and image quality issues. I had to solve the issue and bring back the customer confidence level in our equipment quality and service delivery. I had taken it as a challenge and started the work at the site. This Free CDR Template is brought to your courtesy of gettingdownunder. com – Free Australian Immigration advice and resources for those looking to make the move down under. Personal Workplace Activity: Prior to start the service work , i had gone through the service log books and the error log files of the system to know the root cause of the multiple  and frequent failure of the system. The data analysis from the log book and the service files, I found some serious power quality and grounding issue on the site. I had decided to conduct the preliminary power and quality audit in the site. I inspected the power distribution panel and found the power cable size was under rated and unable to take the load. During the imaging system usage these power feeding cables started heating up and resulted in cable insulation meltdown. So I recommended to change the power feeding cables with the correct size to withstand the load. I measured the ground impedance and found it extremely high. So I inspected the earth pit and found the bonding between the earth wire and the earth rod open. The electrical maintenance department of the hospital informed and corrective action had been taken immediately. Once the corrective action was taken, I measured the ground impedance again and found within the recommended level. I had booted up the imaging system and run the system diagnostic tests to isolate the problem. From the diagnostic test results, I suspected the problem in the High voltage and the control electronics. The high voltage circuit consists of inverter circuit, HV voltage tank with the filament transformer, HV cables for the anode and the cathode, and the x-ray tube. The block diagram as follows Since there was no x-ray output from the tube, I started the troubleshooting from the snubber board which feed the primary side of the HV tank. The snubber board contains four Insulated Gate Bipolar Transistors that switches the very large currents applied to the input of the large step – up transformer in the High voltage tank. This pcb is designed with very low DC resistance and inductance to minimize the voltage drops at high currents. The resistorcapacitor-diode network on the board is used to damp the IGBT switch spikes. P. E. 2. 8 Due to the absence of x-ray generation, the system displayed low MA and low KV error message on the console monitor. This is due to absence of output from the secondary side of the HV tank. So I switched off the entire system and I checked the 400v, 70amps semiconductor fuse on the snubber board and found it defective. This fuse might be blown due to the fault current generated from the x-ray tube spit. The x-ray tube spit is generated in the glass tube insert of the x-ray due to the formation of metallization on the glass walls. Then I checked This Free CDR Template is brought to your courtesy of gettingdownunder. com – Free Australian Immigration advice and resources for those looking to make the move down under. resistance between IGBT emitter terminal and the chassis ground with the true RMS multimeter and found short. This indicated the damage of wire insulation in the IGBT. I found both the IGBT module faulty with the emitter to chassis ground short. So I replaced the IGBT module with the new one. After the replacement of IGBT module, I removed the anode and cathode HV cable on the tube side and inspected the HV cable connector and found lot of carbon deposits due to the tube spit. The carbon deposit on the HV cable pins hamper the effective conductivity, so I cleaned the connectors with Chemotronics Electro-wash solution. I checked the HV receptacle well on the xray tube and found it completely damaged. The insulation between the filament supply and grid was completely lost. So I found it not repairable and the entire x ray tube assembly needed the replacement. I replaced the x-ray tube assembly with the new one. Before the power on, I decided to double check the HV tank which is the main part of HV Circuit. The HV tank develops the extremely high voltage necessary to operate the x-ray tube (up to 125kv). The tank includes resonant step up transformer, high voltage rectifiers, x-ray tube filament transformers, output ma and KV sensors and connectors. I checked the rectifiers and the primary and secondary windings of the transformer for any defect and found everything ok. P. E. 2. 11 Then I decided to do the KV in Open Loop test in HV tank. So I removed the HV cables on the HV tank output and filled the HV tank output receptacle with mineral oil. Later I switched on the system and run the KV open loop test and it passed ok. Then I restored the HV cable connection between the tank and the x-ray tube in system off state. P. E. 2. 12 The x-ray tube and IGBT module replacement required the following calibration and adjustments for the normal and safe function of the system IGBT Module Dead time wave form adjustments Filament Calibration KV and MA metering calibration Radiation dose calibration First I had to adjust the dead time between the KV drives signals on each of the IGBT pairs to proceed with the other calibration properly. The improper dead time adjustment might lead to damage of IGBT and the Generator driver board (which supplies the trigger pulse to the IGBT module). I connected the dual trace oscilloscope on the test points on the Generator driver board and observed the waveform of both the IGBT drive signal. I found the drive signal between the base and emitter of the IGBTs out of tolerance during the peak load. So this might lead to cross-conduction in the IGBT module and the destruction of IGBT module. This Free CDR Template is brought to your courtesy of gettingdownunder. com – Free Australian Immigration advice and resources for those looking to make the move down under. The Generator driver PCB’s primary job is to convert the KVP drive signal from the High Voltage Supply regulator PCB to the levels necessary to drive the IGBTs on the SNUBBER PCB. So I connected the oscilloscope in the high voltage regulator PCB test points and found the amplitude and frequency of the waveforms normal. So the root cause was isolated and identified with the Generator driver PCB. The problem was found on two of comparator’s output drives the gate transformers, which provide isolation from the high current circuitry and from high voltages present on each of the IGBT module. The defective comparator IC chips were removed and replaced with the new one. After the replacement of the comparator IC chips the drive signals were found normal. I had proceeded with the IGBT dead time adjustment with the scope meter connected with the generator driver PCB and set it within the safer limit. I had checked the waveforms on the scope meter during the peak load condition and found ok. I performed the filament calibration at different KV and Ma station and updated the system filament drive database. This updated database might be used by the filament driver PCB to drive the filament transformer to output correct x-ray tube current according the radiation technique. After the filament calibration, I adjusted the KV and MA metering adjustment to sense and display the correct KV and MA value of X-ray tube on the console during the time radiation exposure. Also I aligned the X-ray beam with the image intensifier in different Field of views. Subsequently I had run the collimator calibration for adjusting the collimator blades in different field of views. The camera Iris opening is adjusted to set the radiation dose at a safer limit recommended by the manufacturer. The image quality was tuned to optimum level. Summary I had checked and tuned the imaging system for the optimum image quality. I run different exposure techniques with the Image Quality Signature Test Phantom and found the values within the specification. The customer was delighted with the performance and the This Free CDR Template is brought to your courtesy of gettingdownunder. com – Free Australian Immigration advice and resources for those looking to make the move down under. image quality of the system after the completion of the service work. It was a challenge for me to troubleshoot the system with multiple failures. During the course of trouble shooting I analyzed the circuits and isolated the problem areas with the help of the knowledge acquired from my field experience and engineering course. I had learnt and applied different troubleshooting techniques to solve this issues. In nutshell I had considered this project as important milestone in my learning process and in my career advancement. This Free CDR Template is brought to your courtesy of gettingdownunder. com – Free Australian Immigration advice and resources for those looking to make the move down under. How to cite CDR Engineer, Papers

Gasoline Price Volatile And The Elasticity -Myassignmenthelp.Com

Question: Discuss About The Gasoline Price Volatile And The Elasticity? Answer: Intoducation As per the discussion in the assignment A, David Jones is being considered as one of the top players in the consumer good market in Australia (David Jones 2018). They are having diversified product portfolio in order to cater to different market requirements along with effectively competing with the global players such as Amazon. David Jones is having both the online and offline market as their target market and thus, they are having the concept of Omni Channel marketing in order to cater to the customers from both worlds. The target customers for them are basically the customers looking out for the household goods and fashion garments. Assignment A discussed about the opportunities and threat being faced by David Jones from their internal environment. The consumer buying process is also being discussed in detail in order to determine the need recognition and buying influences of the customers. the previous assignment also discussed about the positioning of the brand. David Jones is being positioned as a brand with more concentration towards the customer satisfaction and generating revenue more from the offline marketplace (Singh, Kalafatis and Ledden 2014). This report will discuss about the marketing mix of David Jones briefly along with detailing the elements of price, place and people of them. This will help in determining the effectiveness of the marketing mix of David Jones. Marketing mix of David Jones Product David Jones is having diverse product portfolio ranging from household items to the fashion lines. This helps them to cover more market share and customer base in the market. Having the diversified product portfolio also helps them to have their products in different stages of the product life cycle (Qiu 2014). For instance, some of their newly introduced products are in the growth stage while some other is in the maturity stage. Thus, it enable the organization to maintain their market share consistently. Products of the David Jones also involve ideal packaging and labeling. This includes using of the recycled materials for packaging and providing the information of the impact on environment on the products. David Jones is having both proper product depth and width by having different product categories for their customers along with having varieties of the same product category. Price David Jones involves various pricing strategies in the market in order to target customer segments across different price levels. However there are various external and internal influences that determine the pricing strategy of them. These will be discussed in the following sections. Promotion David Jones involves different promotional activities in order to target more market area. They involves both online and offline promotional activities in order to cater to both types of customers. The key objectives of the promotional activity of David Jones are to communicate with more number of customers to push their newly introduced products. Moreover, another objective is to increase the maturity stage of their existing products in the market. Determination of the requirement of the customers in the market and offering products accordingly. People Contemporary business organizations such as David Jones are having the need of the effective human resource management to gain competitive advantages in the market. David Jones promotes training and development program for their employees in order to equip them to deal with the organizational issues. Moreover, providence of the training for their employees also helps David Jones to offer effective and proper customer service. David Jones also promotes incentives for their employees in order to increase their productivity and offering the best quality services to the customers. Physical evidence David Jones maintains certain store ambience and color to have an unified approach to the customers. Their employees are also being given uniform with the brand name embedded on it. Thus, it helps to enhance the brand exposure in the market. The stores of David Jones promote self service for their customers. Place Retail stores of David Jones are having their presence in busy city locations. Thus, they are having more footfalls of the customers. Moreover, David Jones is having online presence also. They follow selective intensity of the distribution channels. Pricing strategies of David Jones David Jones involves the strategy of price skimming for their products. This is due to the reason that, it helps them to generate more revenue from the market at the initial stage (Spann, Fischer and Tellis 2014). In addition, David Jones is having favorable brand value in the market and thus there is enough buzz regarding the new launches of products. With the help of the price skimming strategies, David Jones utilizes the positive buzz in the initial stage. Moreover, with time, the price is being reduced in order to enhance the lasting period of the products. Premium price in the initial stage enable the products of David Jones to create niche among the customers. Internal influence of pricing strategies Pricing strategies depends on the brand value and size of the organization. This is due to the reason that, the more brand value will be with the organization, the more will be their capability to initiate premium pricing in the market (Ingenbleek, Frambach and Verhallen 2013). Small organizations have to charge less to connect to more numbers of customers. For instance, David Jones is having favorable brand value in the market and thus it is possible for them to charge more in the initial stage of the introduction of the products. Pricing strategies also get determined by the marketing objectives. If the marketing objective is to further penetrate in the market, then the pricing will be on the lower side. On the other hand, if the marketing objective is to generate more money from the market in the initial stage, then the price will be on the higher side. External influence of pricing strategies Price elasticity is one of the key external influences for the pricing strategy (Lin and Prince 2013). If the price elasticity of the products is high then the price charged will be low and vice versa. If the competition in the market is high, then the price will be on the lower side to cut off the intensity of the competition. On the other hand, if the competition is low, then it is be easy for the business organizations to charge higher. It will help the organizations to generate more revenue from the market. People As discussed earlier, David Jones promotes effective human resource management for their employees. This is due to the fact that, David Jones cater to the consumer products and thus, employees should be effectively managed I order to provide quality customer service. In accordance to this concept, they have effective training and development program for their employees. Place David Jones is having Omnichannel marketing strategy in order to cater through both offline and online distribution strategy. The production process of them is being outsourced and thus it helps them to reduce the cost of production. Moreover, the market penetration of their retail offline stores is more and has their presence in different locations around the world. Thus, more market areas are being covered. With the help of their online distribution strategy, areas untapped by the retail stores are being covered. Their online marketplace is being available in different locations around the world. From available three intensities of distribution process, David Jones promotes the selective distribution strategy (Karray 2013). This helps them to offer their products from their own stores and maintain the ambience of the stores in accordance to their brand impression. Moreover, having the selective distribution strategy helps to control the pricing of their products without the influence of any third party retailers. With having the selective distribution strategy, David Jones is aligning the store ambience, color and the customer service with that of their brand. It will in turn enhance the brand recall of the customers. Recommendations Initiation of the price skimming strategy will help to generate more revenue in the initial stage and enhancing the life cycle of the product. Initiation of the training and development will help to provide quality customer service. Initiation of the selective distribution strategy will help to regulate the price and store ambience effectively. Reference David Jones. (2018).About Us - David Jones. [online] Available at: https://www.davidjones.com.au/About-David-Jones?_ga=2.174872677.657375688.1516529745-828052632.1516529745 [Accessed 21 Jan. 2018]. Ingenbleek, P., Frambach, R.T. and Verhallen, T.M., 2013. Best practices for new product pricing: impact on market performance and price level under different conditions.Journal of Product Innovation Management,30(3), pp.560-573. Karray, S., 2013. Periodicity of pricing and marketing efforts in a distribution channel.European Journal of Operational Research,228(3), pp.635-647. Lin, C.Y.C. and Prince, L., 2013. Gasoline price volatility and the elasticity of demand for gasoline.Energy Economics,38, pp.111-117. Qiu, T., 2014. Product diversification and market value of large international firms: A macroenvironmental perspective.Journal of International Marketing,22(4), pp.86-107. Singh, J., P. Kalafatis, S. and Ledden, L., 2014. Consumer perceptions of cobrands: The role of brand positioning strategies.Marketing Intelligence Planning,32(2), pp.145-159. Spann, M., Fischer, M. and Tellis, G.J., 2014. Skimming or penetration? Strategic dynamic pricing for new products.Marketing Science,34(2), pp.235-249.